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Audio books for sale online - why pay?

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I’ll bet the vast majority of people searching for audio books online presume they are going to have to splash out money to get their ears around them. iTunes, for example, has an audiobook section accessible from the iTunes Store home page, but this only stocks commercial Audible titles. For free podcast-distributed audiobooks, one must do some digging in the podcast section.

I guess there is something of a perception problem here, and perhaps something of bad experienced with amateur productions. There will inevitably be the perception that something costing a tenner is going to offer greater value, quality, entertainment than something which is available for free. Sadly, where audio books are concerned, this is not always the case. Many Audible titles have terrible production quality, some sounding as though the producer merely dialed-in on the telephone to record the audio!

Free audio books also have a good selection of atrocious production values, and are littered with dull voices, uninteresting readings, and are just plain difficult to listen to. A handful, however, are of a quality that surpasses many of the professional productions, and these really do stand out from the crown, being completely free and very enjoyable.

When I was preparing and researching the production style for TableRappers Persistent Spirit, I listened to a lot of free and commercial audio books. Sadly, I found the vast majority of them too poor in the quality of either the production - background noise, hum, low levels, etc - or in the voice performance to be something I would ever choose to listen to. They did, however, help me to set the bar for how to produce my own audio book and have contributed to the quality of every element of the production.

Is free too big a risk?

The perception that free means poor quality, will inevitably hold back a large slice of potential audience from taking the plunge and dipping their ears into an audio book. Which is a big shame because most audio book authors and producers are striving to improve their content and give it the best chance of a broader audience. I also wonder whether the audience finds it difficult to comprehend why an author would go to all the trouble of writing and producing the audio without any apparent direct financial gain - I would guess the assumption is one of desperation, that the book is so bad no publisher will touch it.

How to reach out

Still, no matter how good it is, word of mouth will remain the primary means of building audience for audio book creators. This means that the old adage of ‘content is king’ is critical to the book’s success. Recommendation, either directly or through trusted reviews, is the single most powerful motivator to have someone try out a slice of new content, and that will only ever happen if the content is compelling.

TableRappers Persistent Spirit, is a free downloadable, original audio book, distributed in weekly chapters. Read some of the reviews here.

3 Responses to “Audio books for sale online - why pay?”

  1. Paul Parkinson Says:

    We’ve got a ceiling fan in our bedroom, made by Fantasia and it doesn’t wobble. We had ours fitted as part of the extension work completed. You can see Fantasia Fans here => http://www.fantasia-fans.co.uk/fantasia.home.php

  2. Phil McThomas Says:

    Neil - you are right to defer to Jen on all things fan-related because they are a staple in America and an oddity in the UK.

    I live in Maryland now, and had the fun task of installing about half a dozen fans in our brand new house. I was lucky/smart enough to have the builder pre-wire the ceilings with holes/wires for ceiling fans.

    For the kids’ bedrooms, we went cheap and got low price fans. They were a nightmare to install and impossible to balance.

    For our bedroom and the downstairs rooms we got more expensive kinds that were much easier to install and seemed to balance all by themselves.

    I’m just sorry that I can’t link to some fan manufacturer or other - I feel left out on this thread - but consider paying $150 for a fan rather than $50, if you ever find yourself in that position.

  3. neil Says:

    It pleases me to know that fans can be purchased without the need for wobble-correction. Nowhere near buying one yet, but one day for sure.

  4. jEN Says:

    I must make a slight correction: I have had fans without wobble, though, they were built in a compact format and could not accomodate any such swinging around. I’ve had experience with both the kind that are suspended on a rod from the ceiling (mostly wobblers - and built with some sort of bushing mechanism into their bases), and the compact models meant for lower ceiling heights (non-wobblers).

    Ceiling fans are incredibly popular in the US. The last house I had in the states had one in nearly every downstairs room - three of them I think - and would’ve had them in the upstairs rooms too if the ceilings weren’t so darned low. (Of course, it could have reduced the household hairdressing costs… “A little off the top, ta.”)

  5. Paul Parkinson Says:

    Neil - check out this BoingBoing link and the manufacturers link below it..

    http://gadgets.boingboing.net/2008/01/02/fanimation-air-shado.html

    http://www.fanimation.com/products/air_shadow/

    Enjoy and keep your credit card safe… lolz

  6. Lord of the rings audio books Says:

    I dont think free means poor quality . Infact lot of great things online are free . However , some websites out there charge $11 to $20 and you can download literally thousands of books . These all are good books and not just crap . Just do a little search on ask.com :) (better than google )

  7. Lord of the rings audio books Says:

    Audio books are here to stay . I am in love with them . Not only its interesting to hear voices , you can enjoy them while moving. I hear audio books all the time in my car . One of my friend is so crazy about audio books . He takes long routes to get back to his home . You can find some cheaper audio book library online .

  8. Social Marketplace Says:

    While audio books are great, I think that hard copy books will always have their place. Most experts thought with the internet boom that book stores like Barnes and Nobles would go out of business but the truth is, brick and mortar bookstores are actually making more profits.

  9. decor guy Says:

    I checked out the site farreys.com…Its quite good. Thanks

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