Minor Technicality #39 - Kids with Pigs
This week: PodShow becomes MEVIO - what? You didn’t see that coming? Were you paying attention at all? And there’s an initial installment about the recent USA road trip including the exclusive first taster of Kids with Pigs: the heart-warming story of one man’s pig-passion.
Music from Manic Street Preachers and Bob Kirkpatrick
Get the Manics for free with a two week trial from eMusic.com
Promos from Alternative Kitchen Garden and Digital Flotsam
Support the show with GoDaddy.com discount coupon codes!
MTECH1 for a 10% discount
MTECH2 for 20% off £25 or more
MTECH25 for a whopping 25% off $100 or more! (limited offer, ends June 15 2008)
From: neildixon.com minortechnicality.net
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I think there was an underlying feeling that making money from podcasting would always be by the networks your shows were on - some don’t send this money down to the producers, something that btpodshow does and that I’m thankful for.
The term Podcast is a well established name here in the uk, everyone uses it now, and I personally think that some podcasts are professional, and saying that podcasting is amatuerish by some people in the industry, can be offensive to some who put a lot into making their shows.
But what do I know.
Effort alone does not a quality product make, neither does mere determination and perseverance. Those are worthy attributes in an increasingly lethargic society, but they guarantee nothing alone. There are successful shows that take little effort to produce and unsuccessful ones that suck up an inordinate amount of the producer’s time - I’m talking ’successful’ and ‘unsuccessful’ from a commercial perspective here, for so long as there is an audience that tunes in to a show, there’s no way it can, of itself, be considered inferior.
However, regardless of what us producers feel about the value of our products, the crux of the ad industry’s stubbornness to accept the strengths of podcasts (in particular, their connection to their audience) is down in a major way to the perception of amateurishness, regardless of how many great shows float to the top, the image is already deeply set. I heard sales guys in the space saying this over a year ago.