Audiobook distribution – follow-up
Published by on June 22nd, 2008 Comments Off
I recently wrote here about how audiobook distribution models are not discovering their full potential due to how they cross the boundary between how a reader integrates with the material compared to how an audio listener integrates.
Readers read books (I know, it’s obvious, but bear with me) and I believe the acceptance of audiobooks stumbles over the need to switch modes between dealing with a physical product to dealing with discs or abstract digital files. It is the same stumbling block podcasting has had: the technology gets in the way of the user experience.
Playaway Digital have come up with a commercial distribution device that fits precisely the model I described. Pop over to my personal blog for more on how audiobook distribution may be about to change for the better.
